ASO blog

Product updates and guides to app promotion, from your first launch to entering new markets.

Product updatesAugust 17, 20266 min read

ASO.Market update: campaigns, keyword groups and Worldwide Check in monitoring

Keyword monitoring now includes campaign tabs, keyword groups, file import, saved GEO sets and a quick Worldwide Check action for every keyword.

GuidesJanuary 20, 202412 min read

Step-by-step ASO strategy for independent developers with limited budgets. Learn how to compete with big studios.

AnalysisJanuary 18, 202410 min read

Deep analysis of ranking algorithms and review strategies for iOS and Android platforms.

AnalysisJanuary 15, 20248 min read

After analyzing 10,000+ apps we identified critical mistakes that cost millions of installs.

StrategyJanuary 16, 202415 min read

Complete guide for adapting mobile apps to different world regions. Cultural specifics, local trends and strategies for entering new markets.